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Larry Cowsert, BSBA, MBA
Chief Business
Strategist
Mr. Cowsert began his work-life at the tender age of 12.
He mowed lawns, delivered newspapers, and waited on cars
at a Dairy Queen - all while in Junior High School! In 1963, at the tender age of 13, he
won an all-expense paid trip to the New York World's
Fair of 1964 by
selling the most new subscriptions to the Louisville
Courier-Journal. Larry took out his first bank loan at the age
of 14 - to buy a bigger lawn mower to mow more
lawns in a day. He paid the loan off early.
In the last 40 years, he has written business plans for
everything from cryogenic blood banks and drive-through
coffee shops, to grain elevators
and hydroponic farms.
He's even won a National award for his business plan
writing. Larry
worked 15 years in the financial services industry, as a
fee-based financial planner, then for EFHutton, then for
American Express, after they bought Hutton out.
Upon
leaving
AMEX, Larry launched a software company that became
known for its extreme cutting edge creations.
The company was one of the first to sell
an "over the Internet" computer backup program. They
were first with an application that allowed "voice over
IP". And, they were the first software company to do a
public stock offering over the Internet! Working
with engineers, scientists and astronauts from NASA,
Lockheed, Honeywell, and United Space Alliance, Mr.
Cowsert led a team that developed a medical diagnostics
application that was designed for use on NASA's manned
mission to Mars.
After the burst of the tech bubble, because of a life-long love of
music, Larry built and ran a recording studio
that won awards, attracted Grammy and
Platinum-selling artists and engineers from coast to
coast, and allowed him to become a voting member
of the Grammys®.
Mr. Cowsert's diverse background and years of
experiences have caused him to be a sought after speaker, trainer,
mentor, motivator, author and BIG believer in thinking outside
the box. |
Michelle Cowsert, RN, BSN
Human Performance Strategist
Michelle is a veteran registered nurse, with a Bachelor of
Science in Nursing from Maryville University. She has
an exemplary career of over 25 years with one of the
largest healthcare providers in the United States. She
has served in nearly every aspect of medical care, from
working with patients in a doctor's office, to several years each in
nuclear medicine, emergency room, orthopedics, ICU,
Cardiac Surgical and Step-down. Michelle is currently a cardiac
nurse in the Advanced Cardiac Care Unit, but also serves
on the Infectious Diseases Team (affectionately
known as the Ebola team).
As a cardiac nurse, Michelle must rely on a
clear and definitive system for everything from the
delivery of medications, to acquiring accurate and
detailed information from the client AND the physician,
to knowing the step-by-step detail of rolling up a
crash cart and reviving a stopped heart. In the
same way, efficient businesses have a process. Sometimes
that process is clear and simple. Other times - complex
and cumbersome. Ironically, we find that the people who
run businesses tend to become cymbiotic with that
business and, occasionally, need to be extracted -
emotionally, if not physically - from that environment.
A look in the mirror, so to speak. That is where Michelle shines!
Michelle's vast and detailed experiences
have allowed her to interact with people from all walks
of life, and in virtually all human conditions. That
goes for management and staff, as well as the clients in
the hospitals. Michelle also has a gift for being able to meet a
person and immediately understand them. She is great at
helping people identify and verbalize their goals and
objectives.
Michelle has been most effective in identifying changes
to process that can create more efficiency and higher
profits. She is also able to evaluate the efficiency
quotiant of employees in the roles they were originally
hired to perform, and make recommendations as to how
staff may be re-assigned or re-trained to improve their
performance.
Michelle has mentored and trained dozens of
people, from healthcare professionals to small business
owners, and served on a number of committees on
management/staff relationships and new IT systems
and data process integration.
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